The advertising market is expected to reach US$ 792.7 Billion by 2027, exhibiting a CAGR of 5.2% during 2022-2027.
ST. BROOKLYN, NY, USA, February 13, 2023 /
EINPresswire.com/ -- According to the latest report by IMARC Group, titled โ๐๐น๐ผ๐ฏ๐ฎ๐น ๐๐ฑ๐๐ฒ๐ฟ๐๐ถ๐๐ถ๐ป๐ด ๐ ๐ฎ๐ฟ๐ธ๐ฒ๐: ๐๐ป๐ฑ๐๐๐๐ฟ๐ ๐ง๐ฟ๐ฒ๐ป๐ฑ๐, ๐ฆ๐ต๐ฎ๐ฟ๐ฒ, ๐ฆ๐ถ๐๐ฒ, ๐๐ฟ๐ผ๐๐๐ต, ๐ข๐ฝ๐ฝ๐ผ๐ฟ๐๐๐ป๐ถ๐๐ ๐ฎ๐ป๐ฑ ๐๐ผ๐ฟ๐ฒ๐ฐ๐ฎ๐๐ ๐ฎ๐ฌ๐ฎ๐ฎ-๐ฎ๐ฌ๐ฎ๐ณ,โ the
global advertising market size reached US$ 590.3 Billion in 2021. Looking forward, IMARC Group expects the market to reach US$ 792.7 Billion by 2027, exhibiting a CAGR of 5.2% during 2022-2027.
Advertising refers to a promotional activity that intends to sell a service or product to a target audience. It is one of the oldest types of marketing, which tries to influence the actions of its target audience to either sell or buy. It also helps people in learning about upcoming events and discover new products or services. With advancements in technology, advertisers have recognized the potential of mobile devices and the internet as a means of reaching a mass audience or any individual virtually at any time from anywhere.
๐๐ผ๐๐ป๐น๐ผ๐ฎ๐ฑ ๐ณ๐ฟ๐ฒ๐ฒ ๐๐ฎ๐บ๐ฝ๐น๐ฒ ๐ฏ๐ฟ๐ผ๐ฐ๐ต๐๐ฟ๐ฒ:
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Global Advertising Market Trends:
With rapid urbanization, the rising population in emerging economies, and increasing media and entertainment expenditure, the global advertising market is witnessing rapid growth across the globe. Apart from this, the increasing adoption of advanced technologies, including augmented reality (AR) and virtual reality (VR), is supporting the growth of the market. These technologies are considered the two most significant platforms for marketing enterprises as they offer innovative advertising methods. Market players are also utilizing big data, artificial intelligence (AI), and deep learning to create more targeted ads for viewers. Moreover, the increasing penetration of the e-commerce industry, along with growing social media platforms, is projected to boost the market growth during the forecast period.
๐๐ต๐ฒ๐ฐ๐ธ๐ผ๐๐ ๐ก๐ผ๐:
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Global Advertising Market 2022-2027 Competitive Analysis and Segmentation:
Competitive Landscape With Key Players:
The competitive landscape of the market has also been characterized by the presence of numerous small and large manufacturers who compete in terms of prices and quality.
Some of the leading players operating in the market are:
โข WPP Group PLC
โข Omnicom Group Inc.
โข Publicis Groupe
โข The Interpublic Group of Companies, Inc.
โข Dentsu Inc.
Key Market Segmentation:
Breakup by Type:
โข Television
โข Print (Newspaper and Magazine)
โข Radio
โข Outdoor
โข Internet (Search, Display, Classified, Video)
โข Mobile
โข Cinema
Breakup by Region:
โข Asia Pacific (China, Japan, India, South Korea, Australia, Indonesia, Others)
โข North America (United States, Canada)
โข Europe (Germany, France, United Kingdom, Italy, Spain, Russia, Others)
โข Latin America (Brazil, Mexico, Argentina, Colombia, Chile, Peru, Others)
โข Middle East and Africa ( Turkey, Saudi Arabia, Iran, United Arab Emirates, Others)
๐๐๐ธ ๐๐ป๐ฎ๐น๐๐๐ ๐ณ๐ผ๐ฟ ๐ญ๐ฌ% ๐ณ๐ฟ๐ฒ๐ฒ ๐ฐ๐๐๐๐ผ๐บ๐ถ๐๐ฒ๐ฑ ๐ฟ๐ฒ๐ฝ๐ผ๐ฟ๐:
https://www.imarcgroup.com/request?type=report&id=732&flag=C
This report can serve as an excellent guide for investors, researchers, consultants, marketing strategists and all those who are planning to foray into the market in any form.
Key Highlights of the Report:
โข Market Performance (2016-2021)
โข Market Outlook (2022-2027)
โข Market Trends
โข Market Drivers and Success Factors
โข Impact of COVID-19
โข Value Chain Analysis
โข Comprehensive mapping of the competitive landscape
If you need specific information that is not currently within the scope of the report, we will provide it to you as a part of the customization.
About Us:
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